meet the founder
Double Board-Certified Nurse Practitioner. Business Strategist. 7-Figure Brand Builder.
Before I ever taught business, I was a clinician trying to figure out how to deliver the kind of care I knew patients needed. Like many clinicians, I spent years working inside traditional healthcare systems where appointments were short, schedules were full, and success was often measured by volume. I can still remember sitting across from patients knowing there was more work to be done than could fit inside a single visit. The gap between what patients needed and what the system allowed became impossible to ignore.
When I opened my own private practice, I assumed better care would naturally lead to a better business. It didn't. I quickly realized that simply leaving insurance-based medicine wasn't enough. If I built my practice around appointments alone, I would recreate many of the same limitations I was trying to escape. The breakthrough came when I stopped thinking about visits and started thinking about outcomes. Instead of selling access to my time, I built care around transformation, accountability, and long-term patient relationships.
As other clinicians watched what I was building, they started asking questions. Not about hormone protocols or treatment plans, but about the structure behind the practice itself. They wanted to know how the offers were designed, how patients stayed engaged, how pricing was positioned, and how the business supported better care instead of competing with it. Over time, I realized the challenge wasn't a lack of clinical knowledge. Most clinicians already had that. The challenge was knowing how to build a profitable modern practice around that expertise.
That's what became The Advanced Practice, and it's why I'm still in the room with members today, building alongside them.
Women’s Health & Longevity Clinician | Educator | Founder | MENTOR
Instead of relying on volume, members learn how to build program-based care that supports patient commitment, continuity, and long-term results.
We believe pricing should reflect the full value of the work being done—not just the number of minutes on a calendar. Meaningful outcomes require guidance, education, accountability, and ongoing support.
Through frameworks like The Patient Commitment Formula™, The Refill Method™, and the Four Membership Models, we help clinicians create practices designed for both patient success and business sustainability.
GET IN TOUCH →
That shift changes everything.
3x
Average revenue increase for clinicians using our business model
1890+
Number of clinicians in our programs
20
Number of years I've been a business owner
Number of people looking for better healthcare
8M
THE team
MARKETING & CLIENt EXPERIENCE
COACH - THE BUSINESS ACADEMY
CLINICAL CONTENT DESIGNER
WHNP-BC
WHNP-BC
COACH - THE BUSINESS ACADEMY
COACH - THE BUSINESS ACADEMY
COACH - THE BUSINESS ACADEMY
RNC-BAN, CFNP
RNC, MSN, WHNP
MD, FAAP
elsewhere:
JOIN OUR
FOLLOW US ON
GET OUR NEWSLETTER